Past Lives

Prior to her leap into the freelance world, Laurie held such jobs as television news reporter, training director for an electronics manufacturing firm and press secretary for a U.S. Senate campaign.

Laurie holds a B.A. in English from Rollins College and an M.A. in Journalism and Communications from the University of Florida that narrowed her focus to factual storytelling.

The Writer

Laurie translates her clients' objectives into words that compel. She's adept at digesting, synthesizing and simplifying concepts, products, diseases and services into language that moves both professional and lay audiences. She has written millions of words that get noticed, hit the target and are acted upon by MDs and individuals with 6th grade reading skills alike.

This writer thrives on research. As a journalist, Laurie asks the right questions to pen words that sell ideas and realities. And she has interviewed hundreds of people from all walks of life over the years.

Writing about healthcare topics is Laurie’s specialty. For years, she wrote magazine articles for Texas Medicine and various other publications for the 39,000-physician-member Texas Medical Association. She has also worked with the Lance Armstrong Foundation, as well as a number of local, regional and national healthcare organizations, writing everything from web articles and news releases to white papers, newsletters and video scripts.

Clients quickly learn that Laurie learns and gets to the point quickly, because that’s the way her mind works and the only way to communicate.